Search Marketing Day
Best Top 10 Reputation Management Companies
Best Reputation Management Company (ies) Evaluation Criteria
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Best Reputation Management Services Germany - July 2014

RANK COMPANY NAME YEAR FOUNDED REVENUE FULL TIME EMPLOYEES ACTIVE CLIENTS CLIENT RETENTION RATE PRICING CLIENTS Overall Score Composite score based on criterias and quality of work observed.
0100
GVGE
Needs Analysis Firm's ability to enter systemic methodology to determine client goals and aspirations and then create a tailor-plan according to the specific needs.rn Strategy Development Firm's ability to create an effective strategy to manage the online reputation of the client. Responsiveness Firm's responsiveness to handling the online reputation needs of the client. Monitoring Firm's ability to manage the long-term aspects of the client's online reputation. Reporting Firm's ability to create clear and effective reports for the client. Change in Rank Indicates shift in rank from previous month's rank.
1st Award
VJG Interactive

Frankfurt, Germany Gaurav Sabharwal 315-642-4730_ Visit Website
2006 Over $10 million Above 100 200+ 98% L Circuit City, Studio 8, Werth Reality, ACE Hardware
99.2%
100 99 98 100 99 - More Info
2nd Award
New Communication GmbH & Co. KG

Kiel , Germany Soren Mohr 49-431906070 _ Visit Website
2004 $5 million - $9,999,999 26 - 50 300+ 92% M Aqua Vitale, Click Nord GmbH & Co. KG, German Telekom AG, Biomed
99.8%
100 100 100 100 99 NC More Info
3rd Award
Revolvermänner GmbH

Düsseldorf, Germany Christian Scherg 49-211520660_ Visit Website
2008 $3 million - $4,999,999 26 - 50 57 99% H ZDF.reporter, Spiegel, SWR
99.4%
100 99 100 98 100 +2 More Info
4
Staufenberg Consulting

Münster, Germany Manuel Fuchs 309203837606_ Visit Website
2009 $1 million - $2,999,999 26 - 50 44 89% M Confidential
99%
97 99 100 99 100 -3 More Info
5
SEOSMART GmbH

Berlin, Germany Mr. R. Maier 49-03020924042_ Visit Website
2007 $250,000 - $999,000 11 - 25 100 92% M Confidential
100%
100 100 100 100 100 -2 More Info
6
SEO Darmstadt

Riedstadt, Germany Danny Wannagat 493587235310_ Visit Website
2007 $1 million - $2,999,999 26 - 50 28 90% M Media Advice, Traumhaft Heiraten, Ckone, Schlauspieler
98.6%
100 99 97 98 99 NC More Info
7
DigitasLBi

München, Germany Steve Leach 892-421-6777_ Visit Website
2010 $1 million - $2,999,999 26 - 50 30 95% H The Body Shop, British Airways, Kuoni
98.2%
98 96 99 98 100 NC More Info
8
Aufgesang Inbound Online Marketing GbR

Hannover, Germany Olaf Kopp 0511-8090969576_ Visit Website
2009 Under $250,000 1 - 10 50+ 88% H Universal music, evena online shop GbR, Fashion Hub, designerankauf.de
97.6%
96 98 96 98 100 NC More Info
9
trendmile GmbH

Lampertheim, Germany Michael Sattler 49180511408880_ Visit Website
2001 $250,000 - $999,000 26 - 50 50 90% M wordpress-deuts chland.org, typo3.org, Babys
97%
97 98 97 96 97 NC More Info
10
explido WebMarketing GmbH

Augsburg , Germany explido 49-8212177950_ Visit Website
2010 Under $250,000 1 - 10 23 85% L Confidential
96.6%
98 97 96 95 97 NC More Info

Evaluation Criteria - How We Identify The Best Reputation Management Company (ies) in Germany

topseos, the independent authority on search vendors, seeks to help companies find the best reputation management companies in the industry.  We review each vendor’s portfolio in order to see the quality of work that the company has completed and often times contact clients to obtain an evaluation. This information is then compiled and used to create a list of the best.

topseos identified five key areas in the process of reputation management: needs analysis, strategy development, responsiveness, monitoring, and reporting.

The first key aspect of reputation management is needs analysis.  This part of the evaluation analyzes the ability of a vendor to recognize both the immediate and long-term needs of their clients.  What type of research is completed to provide clients with an initial evaluation of their online reputation and provide an analysis of the work that needs to be completed.

Next we evaluate the strategy development of the vendors.  How effective are the strategies that the company has built and how do those strategies work to meet the needs of their clients?

The vendor’s responsiveness to the client’s online reputation needs is also evaluated.  How quickly does the vendor begin work to handle immediate needs of their clients?  How long before the vendor’s work begins to make an effect on the client’s online reputation?

Monitoring is the long-term aspect of reputation management that is evaluated by topseos.  This analyzes the maintenance work that is being done by the vendor in order to maintain their client’s reputation.  How often are checks completed to measure the effectiveness of the work done, and recognize any new needs?

The final aspect of the evaluation is reporting.  How well can the vendor maintain consistent communication with their clients? What reports are provided to the clients to see? Are they clear and understandable? Do they provide recommendations to maintain the online reputation of their clients?

General Queries

  • What type of needs analysis was conducted before work initiated?
  • What type of a ROI were you anticipating, what was achieved and in what time frame?
  • What would be 3 things you would change about your experience?
  • What was your total investment?
  • Rate your overall experience (1-10; 10 being the highest).

 

Project Specific Queries :

  • How were your organizational goals aligned with the reputation management activities?
  • What activities are put into place to enhance your online relations?
  • How are reputation management activities reported and documented?
  • How are results of the reputation management activities measured?
  • Do you have any negative remarks that are unresolved to your favor online?