How We Do Our Rankings
The rankings were established in 2002, we spend a lot of time of time in reviewing the performance of agencies and tools. The topseos.com rankings are based on the synthesis of internal research, web research, client reviews, onsite visits of agencies, methodologies, proprietory solutions, and industry conference appearances.
Any rankings are ultimately based on subjective opinions, our rankings provide a glimpse into whom we believe would rank #1 or #2, etc based on our exhaustive research process. We believe there is no one company that is the right fit for all potential buyers.
The rankings are strictly our opinions based on our research process.
These rankings are based on aggregated ratings of factors that can be found in our evaluation crtieria page.The rankings are usually measured on a series of scores that we assign on five factors within each category. The scores for each factor are assigned based on our analysis. Only the top scoring agencies make a given list.
Please note:
- The rankings only include only agencies that we cover with our analysis. For example, we review search engine optimization companies, there are certainly many more search engine optimization companies than the select few that we rank. We aim to cover the best ones, and we will continue to add more over time. Please don't hesitate to let us know about an agency or tool you think we should highlight on our list.
- We charge a standard fee from agencies and software developers for our time to evaluate. If an agency or a software provider doesn’t have the fee available and we deem them to be a star performer based on research done on another tool or an agency, we may still highlight them on our rankings list. Service agencies and software developers may also commit funds towards the continued research and development and marketing of the topseos.com brand to further assist buyers make more informed decisions.
- The rankings don't currently include a way for users to provide their own recommendations for where agencies and tools should rank, and which agencies should be added to or removed from the list. We want your opinions to count, and we will be adding user recommendation tools to our rankings in the future.
In addition to the five factors highlighted in each category we have multiple soft factors that we use in our rankings. Is the agency a fly by night operator? Do they attend conferences? Speak at them? Are they hiring employees or laying them off? Have they enabled us to talk to their customers and are they being transparent by showing us their results. We know that the best way to create useful rankings is to get as many opinions as possible from customers of agencies and users of software tools. This is why we use the aggregated approach.
Summary
We hope you find our rankings useful. We continually update them based on the latest reviews and information coming in. As new agencies and tools are covered, they are added to the rankings and affect how places stack up against one another. Check back periodically to see how the rankings are shaping up.
Sincerely,
The topseos.com Team
P.S.: Our lawyers advised us that we should say a few more things…
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